Archive for August, 2010

The Great Home Page Debate

Tuesday, August 31st, 2010

One of the great things about Catholic schools are the diversity within them. You’ve got all sorts of different departments, clubs, and teams under the same roof as part of the same larger organization.

They have one thing in common, though, they all want resources, and they all want visibility for they do. The office administration wants to get the calendar in front of as many people as possible because it makes their lives easier. The soccer coach wants to promote the soccer team because, well, that’s his team. Each group needs something.

IT vs. Web Design: An Issue for Catholic Schools

Tuesday, August 24th, 2010

I grew up being the guys who “knew about computers” and therefore was tech support for many family members, friends, and sometimes teachers. Most of my friends were too, since we were young and knew about computers. It seemed to make sense.

Years later, I am still in that role with family for the most part, but I’ve also learned an important lesson about the differences between areas of technology. So if someone comes to me and says “can you help me with this router”, I’ll try to point out that I really know next to nothing about networking before they ignore me and make me jiggle the cords around to make it look like I’m doing something.

Tips on Using Facebook for Catholic Schools

Wednesday, August 18th, 2010

I got a notification recently from Facebook: someone with the same name my old high school wanted to be my friend. Initially, I had no clue what was going on. A few seconds later I realized what had happened: someone at my old high school’s alumni office had made a personal profile for the alumni office and started sending out friend requests.

Although this was a new one to me, I see this sort of thing all the time. Well-intentioned alumni or donor outreach departments turn to Facebook and approach things in the wrong way, misusing the technology and alienating some possible targets for interaction.

Organizing Your Site With a Sales Mindset

Wednesday, August 11th, 2010

As we see more and more Catholic school sites here at Catholic School Web Design, we are starting to see a pattern emerge: having a section called “Development” in the navigation.

This strikes us as odd for a few reasons (which we’ll get into below), but after trying to get into the thought process behind having a development section on your website, it does make some sense. People may be looking for information on the development of the school, or development ventures in general.

These development sections usually look like the rest of the site’s template, which links to things like the Annual Fund, the current capital campaign, and even some fundraising events. We’ve even seen sections for alumni put in there.

So there is a reason that all of these schools are putting their development stuff in a “Development” section of their website: logically, it makes some sense. It’s not completely off the wall. However, we think it’s a bad idea, and one that is indicative of a larger problem for a lot of Catholic school site’s organization.